Welcome to PerfectPetGuides.co.uk (“we,” “our,” or “us”). This Privacy Policy is designed to inform you about the collection, use, and disclosure of your personal information when you use our website PerfectPetGuides.co.uk (the “Website”).
At PerfectPetGuides.co.uk, we collect various types of information to enhance your experience and provide personalized services. The information we collect falls into two main categories: information provided by users voluntarily and information collected through tracking technologies.
When you interact with our website, you may voluntarily provide the following types of personal information:
For email marketing purposes, we implement a double opt-in process. After providing your email address, you will receive a confirmation email with a link to verify your subscription. This ensures that you explicitly consent to receiving communications from us.
In addition to the information you provide, we employ tracking technologies, such as cookies, to automatically collect certain non-personal information. This may include:
These tracking technologies help us understand user behavior, improve our website, and deliver a more personalized experience. You have the option to manage your cookie preferences through your browser settings.
By providing the aforementioned information and consenting to our data collection practices, you enable us to deliver a more personalized and relevant experience tailored to your interests and preferences.
We may also utilize third-party analytics services to collect, monitor, and analyze this type of information in aggregate. This helps us measure the effectiveness of our marketing efforts and enhance our website’s functionality.
Please refer to our “Cookies and Tracking Technologies” section for more details on how we use cookies and how you can manage your preferences.
As a data controller under the General Data Protection Regulation (GDPR), we take your privacy seriously. This section outlines how and why we may share your personal information.
In certain circumstances, we may disclose your personal information when required by law or to protect our rights, security, or the rights, security, or safety of others. This includes sharing information with law enforcement, government authorities, or legal representatives.
If there is a change of ownership or control of our business (e.g., through a merger, acquisition, or sale of assets), your personal information may be transferred as part of that transaction. We will notify you via email or through a prominent notice on our website of any such change in ownership or control.
We participate in affiliate marketing programs, and as such, certain pages on our website may contain affiliate links. These links are provided by affiliate partners who may track certain information about your interactions with them. This information is used for purposes such as crediting commissions to our affiliates and analyzing the effectiveness of affiliate campaigns.
Clicking on affiliate links may result in a cookie being placed on your device to track your actions. These cookies do not grant our affiliates access to your personal information, but they may use the information collected to offer you personalized content or advertisements based on your interests.
It’s important to note that the use of affiliate links does not impact your rights or the level of privacy protection afforded to your personal information.
We may share your information with affiliated companies within our corporate group in compliance with applicable data protection laws and regulations.
Third parties with whom we share personal information, including affiliate partners, are contractually obligated to protect the confidentiality and security of your data. We regularly assess these practices to ensure ongoing compliance with data protection standards.
As a user of PerfectPetGuides.co.uk, you have specific rights regarding the processing of your personal information under the General Data Protection Regulation (GDPR). This section outlines these rights and how you can exercise them.
You have the right to request information about the personal data we hold about you. This includes details about the purposes of the processing, the categories of personal data concerned, and the recipients to whom the personal data has been or will be disclosed.
You have the right to request the rectification of inaccurate or incomplete personal data concerning you. If you believe that the information we hold is inaccurate or outdated, please contact us, and we will promptly update it.
Under certain circumstances, you have the right to request the erasure of your personal data. This right is not absolute and only applies in specific situations, such as when the personal data is no longer necessary for the purposes for which it was collected.
To exercise any of the rights mentioned above, please contact us at privacy@perfectpetguides.co.uk. We will respond to your request without undue delay and within one month of receiving it. In certain situations, particularly if the request is complex or you have made several requests, this period may be extended by an additional two months.
At PerfectPetGuides.co.uk, the security of your personal information is a top priority. We have implemented robust security measures to safeguard your data against unauthorized access, disclosure, alteration, and destruction. This section outlines the key security measures we employ to protect your information.
We use industry-standard encryption protocols to protect the transmission of sensitive information between your browser and our servers. This ensures that any data exchanged between you and our website remains confidential and secure.
Access to your personal information is restricted to authorized personnel who have a legitimate need to access this information. Our access controls and authentication mechanisms help prevent unauthorized access and maintain the confidentiality of your data.